RISEUP@work
About Us

Moving the world from “getting a job” to “building a career”

We're building the infrastructure to close the career development gap at scale. Traditional coaching is a $3,000+ luxury for VPs. We're making it accessible for everyone.

The Mission

The career operating system for the modern professional

The rules of work changed. AI is screening resumes, performance cycles are faster, and roles are less stable than ever. Expectations are higher, yet mid-career and early-career professionals are left to navigate this complexity alone — relying on Google searches and guesswork.

This creates a massive productivity and retention gap for companies, and a frustrating “burnout vs. ambition” trap for employees.

RISEUP@work is the solution. We aren't just another course or community. We're a scalable career operating system that combines AI-driven simulations, automated coaching loops, and strategic career design to help professionals thrive without sacrificing their well-being.

Most platforms end at the job offer. We begin there.

Two professionals in a coaching conversation, one gesturing while explaining something on a laptop
Our Approach

Strategic career design, not generic life coaching

We take proven executive coaching methodologies and transform them into a scalable software product. Our approach focuses on real workplace growth — performance reviews, promotions, difficult conversations — not just “finding your purpose.”

Why It Works

What makes RISEUP different

Four decisions that shape everything else about how RISEUP is built for you.

Coaching, Not Generic Advice

RISE runs on proven executive coaching methodology — the same frameworks used in real 1:1 sessions — not generic AI chat.

One System That Remembers You

No re-explaining your situation every time. RISE keeps the full picture of your career, so every conversation builds on the last.

Built Around Real Career Stages

Not a one-size-fits-all course. RISEUP is built around the actual stages of a career — Launch, Foundation, Dividend — and meets you wherever you are.

Accessible By Design

Executive coaching used to cost $300+ an hour. We built RISEUP so every professional gets that same caliber of guidance, not just the people who could already afford it.

Our Beliefs

What drives RISEUP@work

We believe growth shouldn't require burnout.

We believe career equity is the next frontier of DEI.

We believe AI can democratize human wisdom.

We believe every employee deserves strategic guidance, not just executives.

Leadership

Leadership with founder-product fit

We aren't a group of people guessing; we are practitioners taking a proven methodology and turning it into a scalable software product.

Core Leadership

Dr. Deepak Bhootra

Dr. Deepak Bhootra

CEO & Founder

  • Three decades in executive roles at Sun Microsystems/Oracle, HP and Capgemini, across four countries
  • ICF-certified coach for 14 years, with 1,500+ coaching relationships
  • Doctoral research on career growth and job satisfaction
  • Author of the four-book RISEUP series
Dennis Zebregs

Dennis Zebregs

CTO & Co-Founder

  • Leads the tech that earned RISEUP a place in the Apex Lab AI Accelerator, powered by AWS
  • Builds AI products end to end, most recently a platform that trains AI with human expertise
  • Full-stack engineer and cloud architect across AWS, Azure and GCP
Pranay Bhootra

Pranay Bhootra

Marketing Lead & Co-Founder

  • Drove growth for multi-million dollar portfolios at P&G, built on understanding what consumers actually value
  • Marketed AI-powered SaaS products, turning complex tech into clear messaging
  • Currently pursuing an MBA at NYU Stern

Strategic Advisors

Dr. Vanshikha Taparia

Dr. Vanshikha Taparia

Wellness Advisor

Medical doctor with expertise in medicine and wellness rooted in science and evidence-based care.

Karan Bali

Karan Bali

Product Advisor

Advises product decisions, execution priority, and platform experience direction.

DJ Nair

DJ Nair

Growth Advisor

Supports growth strategy, channel expansion, and investor-facing market momentum.

Extended Team

Our extended team members contribute specialized expertise on a flexible basis, helping us scale sustainably.

Isaac Asendele

Isaac Asendele

Digital Marketing & Content

Drives strategy, storytelling, and community reach with compelling, practitioner-led content that resonates.

Drishti Kataria

Drishti Kataria

Community & Events

Builds peer connections and meaningful experiences that create shared learning and belonging.

Nilesh Kataria

Nilesh Kataria

Affiliates & Partnerships

Leads creator outreach, partnership development, and thought leader collaboration to expand reach.

Oluwole Egbesola

Oluwole Egbesola

Business Operations & Creative Support

Supports the creative drive and builds systems powering our visual and intellectual assets.

Elizabeth Egbesola

Elizabeth Egbesola

Business Operations & Community Management

Drives operations and community systems that ensure seamless execution and meaningful member engagement.

Samson Daniel

Samson Daniel

Multimedia Designer, Records & Community Operations Associate

Creates visual content while maintaining book-keeping records, reporting systems, and community coordination.

Your Career Deserves Better Than Guesswork

Stop navigating your career alone. Join like-minded professionals building careers that last.